A Proven Model for Women Entrepreneurs
You are creating, building, and showing up. And it’s not easy!
You chose this path because you wanted…
to utilize your gifts and passions, to make a positive impact, to leave limiting, depleting workplaces and lead at your full potential. You wanted to play bigger in the ways that mattered deeply to you.
But it can be harder than we expect.
Self-doubt and fear come up. We need a whole new skill set to do this whole new entrepreneurial thing. We need to somehow get through the long, messy stage of discovering what will work. Right now, with so much online noise, and a rocky time in the world, it’s hard to stay steady and to ensure your business breaks through.
Proven Results
That’s why tens of thousands of women entrepreneurs have turned to the Playing Big model. They report remarkable results.
93% report they feel more confident
90% feel reconnected to their passion and dreams
91% share their ideas more frequently
85% are taking more initiative in their work
95% feel a greater sense that they are “enough”
What would it be like to experience these powerful shifts?
Why I’m So Passionate About Supporting Women Entrepreneurs
I’m deeply passionate about supporting women entrepreneurs. We are changing the world—by doing work that expresses our values, by running businesses ethically, by creating remarkable offerings that help people and communities, and by working in a way that allows us to care for the people in our lives, and take care of ourselves too.
The world needs women’s voices, ways of being, and contributions—desperately—and entrepreneurship is one of the most powerful ways women are bringing all of that forward.
I’ve been on an entrepreneurial path myself for over fifteen years—experiencing both the joys and tricky aspects of it. I’m here to support you in the challenging, thrilling path of entrepreneurship!
With love, Tara
What Women Entrepreneurs Are Saying
I went from having 1 client to 9 with a waiting list of 8 more. I took a bold step into the field I was playing very small in. I raised my hourly rate. I’m now comfortable in negotiations whereas before I was terrified of them! The Playing Big Course has been absolutely transformational.
Allison Bloom
Interior Designer
Tara’s work is life-changing. Through Playing Big, she has taught me incredibly valuable skills and techniques that continue to help me move my business forward in a way that resonates with my true self.
Lisa Wood
Intuitive Designer and Business Coach, Founder of Sprout New Media
Since starting the program my salary has more than doubled, I have started my own LLC, and strategized next steps for my personal and professional success, all while learning to live with, and not be paralyzed by, my inner critic. Playing small is no longer an option!
Rev. Dr. Eboni Marshall Turman
Associate Professor, Yale University Divinity School
Our Programs
Join our incredible community, learn from the bestselling book, and be a part of our interactive, renowned training programs.
The Playing Big Book: Start Here
Do you feel a longing to play bigger, but you feel afraid or unsure about the next right steps?
Playing Big is the catalyst for transformation that Forbes calls “A must read for any woman who wants to find and use her voice to make her mark in the world.”
Read the Book
Join Us For a Course
The Playing Big Course:
For Your Entrepreneurial Journey
In the Playing Big Course, you will apply the tools directly to your business and life. Work through your own inner blocks, clarify your boldest goals, and take real action—all within a global community of women doing the same.
Whether you’re growing a side project, scaling a full-time business, navigating a career pivot, or figuring out what’s next, the Playing Big community is here to support you. Includes live sessions with Tara, coaching demos and Q&As, and a community of over 1,500 trained leaders.
The next sessions of the Playing Big Course and Facilitators Training open for registration in September 2027.
Playing Big Course
The Facilitators Training:
For Women Coaches, Consultants & Practitioners Who Serve Others
What if you already know you don’t just want to play big yourself, you also want to help other women play bigger, using this proven, powerful model?
Whether you’re a coach, wellness practitioner, consultant, therapist, mentor, or educator, this training equips you to use the Playing Big toolkit in your work.
You’ll gain skills and also come away with handouts, worksheets, and resources to share with groups, clients, students, or others you support. 40 ICF Continuing Ed Units.
Facilitators Training Course
Trust & Traction:
For Entrepreneurs Ready to Reset
An intensive, joyful one-day workshop designed specifically for entrepreneurs. Learn what experiments to run in your business so you can discover what actually finds traction with an audience.
Get off the emotional roller coaster ride—separating confidence and self-worth from your business metrics, once and for all. Let go of myths about what it takes to succeed, learn a ton, and land into a powerful reset in your business.
Trust & Traction Workshop
What is The Playing Big Model?
Tara Mohr’s Playing Big is a set of ideas, practices, and tools for women who want to play bigger — on their own terms.
1
Quiet the Inner Critic
That relentless voice telling you you’re not ready? It’s not the voice of truth — it’s a safety instinct. Playing Big teaches you to recognize it, name it, and stop taking direction from it, so you can lead from your real capabilities instead of your fears.
That relentless voice telling you you’re not ready? It’s not the voice of truth — it’s a safety instinct. Playing Big teaches you to recognize it, name it, and stop taking direction from it, so you can lead from your real capabilities instead of your fears.
2
Access Your Inner Mentor
Through Tara’s signature guided visualization, you’ll connect with a vivid sense of your older, wiser self — and begin using that vision as a compass. How would she approach this client, this pitch, this difficult decision? She becomes your North Star.
Through Tara’s signature guided visualization, you’ll connect with a vivid sense of your older, wiser self — and begin using that vision as a compass. How would she approach this client, this pitch, this difficult decision? She becomes your North Star.
3
Unhook from Praise & Criticism
Women are socialized to be deeply responsive to others’ feedback, which can keep you tailoring your work to please rather than to lead. Playing Big gives you tools to receive feedback without being controlled by it — so you can show up more authentically.
Women are socialized to be deeply responsive to others’ feedback, which can keep you tailoring your work to please rather than to lead. Playing Big gives you tools to receive feedback without being controlled by it — so you can show up more authentically.
4
Communicate & Negotiate with Power
Research shows women often default to speech and writing habits — hedging, qualifying, over-softening — that unintentionally undermine their authority. Playing Big helps you replace them with language that conveys the competence and confidence you already have.
Research shows women often default to speech and writing habits — hedging, qualifying, over-softening — that unintentionally undermine their authority. Playing Big helps you replace them with language that conveys the competence and confidence you already have.
5
Leap Before You’re Ready
Playing big isn’t about grand, dramatic gestures. It’s about taking small, connective steps toward the work that matters most to you — and adopting an experimental, iterative approach to your business, discovering what works through action rather than endless preparation.
6
Clarify Your Callings
If you aren’t sure what your callings are, this module will give you a specific way to figure that out. If you already know, it will help you fulfill them in even more satisfying and bold ways. For entrepreneurs, your callings are the compass for building a business that feels truly yours.
Plus modules on navigating fear, overcoming hiding, goal-setting, and so much more.
Hi, I’m Tara
I’m here to help you step into your unique expression of Playing Big—moving into what calls you, inspires you, and brings you fulfillment, in both work and life.
Early in my work coaching, I started to notice something: often, my brilliant women clients simply couldn’t see their own brilliance. They didn’t see how ready they were to go for their aspirations, to do the work they most longed to do, to bring their visions into reality.
I was quite attuned to this because I was in the same struggle myself. I’d turned my back on my longing for a creative, entrepreneurial career. And, though I had lots of reasons to feel confident, I found myself holding back, tentative about my ideas, quiet with my voice.
My early coaching practice became a laboratory to discover: what really makes the biggest difference in helping women play bigger in the ways that matter most to each of us?
What I discovered led to the development of the unique Playing Big model—a toolkit that helps women thrive in work and life: quieting the inner critic, tapping into our inner wisdom, unhooking from fear and criticism, moving through fear, and much more.
Free Resources
Inner Critic Chapter
Get this free chapter from my book, Playing Big, and learn the unique approach that’s been featured in Oprah.com, The New York Times, and goop.
Meet Your Inner Mentor
Discovering and then consulting with your inner mentor is a powerful way to navigate personal and professional decisions.
10 Rules For Brilliant Women
It’s time to step up, brilliant women! Discover the ten principles for owning your brilliance and bringing it to the world.
FAQs
What if I’m not an entrepreneur now, but I’d like to be one in the future?
Tara’s courses focus on the underlying skills, mental shifts, and new ways of working that propel playing big in all kinds of work. If you have entrepreneurial goals for your future, you’ll learn essential skills for that work—like getting comfortable with visibility, strategic risk-taking, testing new ideas, and accessing your own unique inner wisdom (critical when we are on a path of creating something new!). But you’ll also be able to apply all of these skills in your work and life now, even before your entrepreneurial chapter has started.
I want to play bigger, but I already feel exhausted and overwhelmed, and I’m trying to do less in my life. How does the course fit with that?
This program teaches an inside-out definition of playing big. Playing big isn’t about striving harder or doing more. It is about honestly accepting one’s true aspirations and callings and playing big in going for them. Because it leads to us being more aligned with our authentic selves, and more tapped into our passions, it generally creates more energy, less stress, and far less striving in our lives. It’s an alternative to perfectionistic go-go-going—a deeper path of self-actualization.
What are the community aspects of Tara’s programs like?
Great question!
Over the years we’ve found that some course participants are very eager to connect with others as a core part of their course experience, and other participants are more focused on simply absorbing the content. We’ve structured our courses so both paths are available!
If you’d like to engage with other course participants for friendship, collaboration, or extra reinforcement of the group learning, great. We have a roster, online course discussion group, virtual meet-ups, and more available to help you do that.
If you are more focused on just learning the material for yourself, that path through our programs is available to you too.
I've heard Tara talk about the Inner Mentor. How can I find my inner mentor?
We’re so glad you asked! It’s such a transformative, powerful thing to meet and get to know your inner mentor. Access Tara’s guided visualization to find your inner mentor here.
Where can I buy the Playing Big book?
Most places where you buy your books will carry or can order Playing Big. Here are links to buy the book at Amazon, Bookshop.org, Barnes & Noble, or Apple iBooks.
If you’d like the audiobook, you can get it here.
Can I do a coaching session with Tara?
Tara isn’t currently doing 1:1 work—the best way to get experiential, in-depth support is through the renowned Playing Big Course. In the course, you get access to all kinds of materials, live sessions with Tara, our amazing global community, and more to work toward your playing bigger. Learn more and sign up to get information on the program here.
I’m a coach and want to bring Playing Big to my clients.
You aren’t alone. Many coaches are passionate about supporting women—whether in entrepreneurship, leadership or wellbeing. Tara’s programs for coaches, therapists, managers and mentors have trained thousands of people to use the Playing Big toolkit with others. They’re also ICF-accredited continuing education programs for coaches. You can learn more about our Playing Big Facilitators Training and get on the advanced notice list for our next session here.
I want to start a Playing Big book group.
Great! That’s a wonderful way to propel yourself and others forward in your playing big! People start Playing Big book groups with friends, family members, or workplace groups. We have an easy to use set of Discussion Guidelines for Book Groups here.
